MCDONALD’S MANAGEMENT
Good management increases the number of people a church can reach. The breadth and depth of an organization’s work depends on how it’s managed. McDonald’s is a prime example. The original founders, the McDonald brothers, figured out how to produce a good product – burgers and fries – and to deliver them quickly. That was their genius. It worked so well in one store, they decided to franchise in their area. But they failed miserably. Why? They were great in the hands-on business of running their little store and cranking out a fast hamburger, but not too good at reproducing their method. Enter Ray Kroc. He knew little about fast food, but he was an expert at franchising. He reproduced the McDonald brother’s operation at location after location. Ray’s management of the organization enlarged its scope tremendously. Similarly, the pastor who manages poorly may keep a small operation afloat through warmth and sincerity. But no matter how much he loves people…
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